Hospitality brands often offer the same digital experience to every visitor, regardless of their interests, browsing behaviour, or previous bookings. This limits engagement and makes it harder for guests to discover properties and experiences that truly match their preferences.
This use case enables a personalised discovery experience for members by tailoring hotel and restaurant recommendations based on individual browsing, search, and booking behaviour. Instead of a static homepage, guests are presented with relevant suggestions that reflect their interests and intent.
By making the experience more personal and relevant, hospitality organisations can improve engagement, increase booking conversion, and strengthen relationships with members without relying solely on discounts or promotions.
Key Features
- Personalise homepage and discovery content based on user behaviour
- Recommend hotels and restaurants aligned with individual interests
- Use browsing, search, and booking history to improve relevance
- Increase engagement without changing the core booking journey
- Support a more consistent and tailored digital experience for members
- Improve conversion by surfacing relevant options earlier
Future Expansion
The use case can evolve to support personalised offers, content, and experiences across additional digital touchpoints such as email, mobile apps, and in-stay communications.
