Sales call analysis and performance insights

about Usecase

Sales leaders often rely on a small sample of calls and anecdotal feedback to understand performance. With large volumes of recorded conversations, manually reviewing calls is time-consuming and makes it difficult to spot consistent gaps, best practices, or coaching opportunities across teams. 

This use case enables the automated transcription and analysis of sales calls at scale. Conversations are reviewed to identify patterns, behaviours, and areas for improvement, with insights presented through a clear visual dashboard. 

By turning thousands of conversations into structured insights, organisations can improve agent coaching, standardise best practices, and make data-driven decisions that lift overall sales performance. 

Key Features

case studies

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Kinesso Reduced Campaign Reporting Time from Days to Minutes

Kinesso partnered with Firemind to modernise its campaign performance reporting, replacing manual, specialist-led workflows with an automated, self-service reporting solution that delivers fast, standardised insights at scale.

✔︎ Automated BigQuery data extraction
✔︎ Self-service AI-guided report generation
✔︎ Standardised, client-ready reporting templates

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Briefing 

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2
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3
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No obligation — just a focused 20-minute discussion about your goals.