M&C Saatchi builds scalable data platform, achieving 7x faster processing and 50% lower costs | Firemind
Case study

M&C Saatchi builds scalable data platform, achieving 7x faster processing and 50% lower costs

Industry: Agencies & Marketing Technology

About

M&C Saatchi Group is a global creative company that connects specialist expertise, powered by data and technology, to help clients navigate, create, and lead meaningful change.

Challenge

Despite being a leading digital agency, M&C Saatchi had limited experience in advanced data handling, scaling, and cost optimisation in the AWS cloud. Their data scientists needed to better harness the power of cloud-based analytics to understand client needs and drive business outcomes.

They also required a managed service provider that could not only design and implement a secure, scalable AWS data platform but also provide ongoing optimisation, compliance, and operational support.

Solution

Firemind developed a scalable Extract, Transform, and Load (ETL) system to move data from multiple sources into an AWS-hosted data warehouse. Using Amazon Redshift for scalable analytics and AWS Fargate for serverless compute, the solution improved processing efficiency and reduced operational overhead.

Serverless workflows using AWS Lambda boosted data processing speeds by 7x, while enhanced security measures ensured compliance with GDPR and ISO 27001 standards. Firemind continues to provide ongoing managed services to optimise performance, reduce costs, and maintain security.

Services used

  1. Amazon Redshift
  2. AWS Fargate
  3. Amazon ECS
  4. Amazon EKS

Results

  • 7x faster data processing speeds
  • 50% reduction in all cloud costs
  • Improved data compliance and GDPR alignment
  • ISO 27001-ready infrastructure
  • Ongoing managed services for optimisation and security

Firemind had a precise combination of experience and knowledge of the AWS environment, bolstered by their vision and creativity. Their speed of response and ability to identify elegant solutions from complex inputs was essential for this project.

Andrew PaddisonHead of Data, M&C Saatchi Group

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